i-Search Engines

As we noted in the first section, PageRank is a value that Google gives to a page based on the number of links pointing to your site. So how do you get others to provide links to your site? You can try the following methods:

* Register with major search directories (Yahoo!, OpenDirectory, MSN)

* Send press releases about your product or idea that generates free links

* Hire an expert to write something positive about your product and publish in an industry newsletter, magazine or a local newspaper